Sell on every channel. Run it all from one platform.
HUB unifies customer chats from Facebook, Zalo, Shopee and TikTok Shop with orders, shipping, marketplaces, CRM and marketing — and puts an AI copilot next to every salesperson, at a price small and medium businesses can afford.
More channels, more manual work
Vietnamese SMBs sell mostly through chat. Every new channel adds another app to watch, another spreadsheet to copy orders into and another place where customers slip through the cracks.
Scattered conversations
Facebook, Zalo, Shopee and TikTok each live in a separate app with no shared history.
Orders typed twice
Sales staff re-enter names, addresses and products into order and shipping tools by hand.
Ads without proof
Owners cannot tell which ad produced a message, an order or real revenue.
Knowledge walks out
Pricing, policies and selling skills leave with the employee who knew them.
From the first message to money in the bank
HUB already runs in production for DecorNow's own sales and customer-service team, handling real conversations and orders every day.
One screen for every conversation
Many Facebook pages, multiple personal Zalo accounts, Zalo OA, TikTok, Shopee, Lazada and web chat — routed to the right salesperson, with the customer's full profile beside the chat.
- Priority, SLA and lead temperature on every thread
- Customer profile, CRM stage and ad source in the side panel
- Quick replies, media library and safe sending limits
Turn ad comments into conversations
AI reads every comment on Facebook posts and ads, understands the intent — price question, complaint, product question — and drafts both a public reply and a private message for staff to approve.
- Intent detection with confidence score
- Escalates angry or sensitive comments to a human
- Approve and send in one click
Customers see the product in their own home
A customer sends a photo of their living room; HUB places the chosen artwork on their actual wall and sends the result back inside the same conversation — closing the sale faster.
- Works from the customer's own photo
- Uses the shop's real product catalogue
- Delivered without leaving the chat



The full order lifecycle on one board
Create orders straight from the chat, book shipping with integrated carriers, track delivery and cash-on-delivery, and match incoming bank transfers to orders automatically.
- Bulk actions and saved views for large order volumes
- Integrated carriers with status and COD tracking
- Automatic bank-transfer reconciliation and e-invoices
Accurate stock, products and warranty
Products, variants, stock in and out, slow-moving item alerts and warranty tickets that are tracked until the item is returned to the customer.
- Product catalogue synced to Facebook for ads
- Import and export with Excel
- Warranty cases with intake rules and status
Follow-ups that run without people
If-then rules, a drag-and-drop automation studio with dry-run testing, follow-up sequences, after-hours bots and compliant bulk messaging across Facebook, Zalo and TikTok.
- Dry-run every flow before turning it on
- Respects each platform's messaging rules and consent
- Approved message templates
Screens from HUB, shown with demo data.
Everything a chat-first business needs
Twelve modules that share one customer, one order and one set of numbers — so nothing is typed twice.

AI copilot for sales
Suggests replies, scores conversation quality and flags frustrated customers in real time.

Self-taught AI auto-reply
Turned on per channel, learns the shop's prices and tone, with safety rails and a cost cap.

Knowledge wiki
Upload documents, approve pages, and let AI find the gaps from customers' real questions.

Marketplaces & true P&L
Shopee, TikTok Shop and Lazada orders, stock, fees, returns and profit per SKU in one place.

Marketing measured in orders
Know which ad produced a message, an order and revenue; send conversions back to Meta.

Dealer CRM & 360° customers
Daily call lists, leads, tickets and funnels for B2B dealers; purchase history for every buyer.

Owner reports
The whole company on one screen — and every number drills down to the individual order.

Built for many businesses
Each company gets an isolated, configurable workspace with its own roles and modules.
One order, no re-typing

Built with Claude
We use Anthropic's Claude models to bring enterprise-grade AI customer service to businesses that could never afford it before.
- Draft and auto-send customer replies in Vietnamese and English
- Extract names, phone numbers, addresses and products from chats into orders
- Score conversation quality and lead intent
- Summarize long chat histories for the next salesperson
- Analyze sales and advertising data and recommend actions
- Write product descriptions and marketing copy
Where we're going
Affordable AI for the businesses that sell through chat — starting at home.
Vietnam
SMBs selling through Facebook, Zalo and marketplaces, where chat is the main sales channel.
Singapore
Our first market outside Vietnam, with English-language support, as a base for Southeast Asia.
About DecorNow Global
DecorNow Global is a Vietnamese technology startup founded in February 2026. We build HUB, an AI-native SaaS that lets small and medium businesses run sales, operations and customer service across every chat channel with the help of AI.
- Legal name
- DecorNow Global Company Limited
Công ty TNHH DecorNow Global - Founded
- February 2026
- Tax ID
- 1102148670
- Address
- Hamlet 6, An Thanh, Ben Luc Commune, Tay Ninh Province, Vietnam
- Contact
- phong@decornowglobal.vn
- Product
- hub.decornow.vn